EVERY ACTOR IS ANIMATED
CG, drawn, obviously not a person. You can tell in a second, and you are supposed to. There is no roster tier where that stops being true.
THE PACT
Two things, written down where you can hold us to them: what we refuse to build, and how the money gets split when there finally is some. Both were easier to say now, before anyone is arguing about a number.
DRAFT v0.1 · DRAFT — NOT A CONTRACT
The first half of this page is a refusal. It comes first because it is the one that costs us money.
CG, drawn, obviously not a person. You can tell in a second, and you are supposed to. There is no roster tier where that stops being true.
Nobody here gets pushed toward real skin, real pores, real camera grain. Not as an upgrade, not as a premium tier, not for a client who asks nicely.
We do not scan, lift, blend or approach a living person's likeness. Not a celebrity, not a stranger in a dataset, not a friend who said it was fine.
The kit is free and almost everything is allowed. Converting one of these characters into something that reads as a real human being is the one thing that is not. That is not a remix; that is the thing we are here to not do.
WHY
It is not that photoreal is out of reach. It is that we are not going there.
A real actor has one thing we cannot copy: they walk into a room and a whole life walks in with them. Thirty-eight years of it. A divorce, a bad back, a father. That is not ours, and we are not going to go and take it.
Somebody will say we are leaving money on the table. We are. It is on a table we do not want to sit at — the one where the machine takes the actor's job and calls it progress.
Protecting that work is not charity. Anyone who makes things for a living is standing on the same floor. Pull it out from under actors this year and it is under all of us next year.
So we build the other thing. A character no human could play. A face that does not exist anywhere. A person who only works because somebody drew him that way. That is not a replacement for an actor. It is one more thing in the world.
ANIMATED CHARACTERS ONLY — NEVER A HUMAN LIKENESS
The second half is a promise. Work should feed the people who did it. If a character breaks out, that money should not land in one account.
Every open kit stays free for non-commercial work, and we will not retroactively paywall one. If a kit ever moves behind a licence, the version you already downloaded keeps the terms it shipped with.
If a brand reaches us because of your work with one of our actors, you are in the deal — not thanked in a reply. Target share for an introduced booking is a fixed percentage of the licence fee, agreed in writing before we sign anything.
If a roster actor breaks out through your remix, you get first refusal on the official work that follows — direction, writing, voice, edit, whichever seat you actually want. Credited on the roster page, by name.
Your remix is yours. We will repost it and say who made it; we will never license it, bundle it into a pitch deck as our own, or train on it without asking you first, in writing, each time.
The actor is the house's asset — that is what makes them worth building and worth protecting. What you make with them is yours outright. Nobody has to lose for the other to win, which is the entire point of writing this down.
This is a published position, not an executed contract. The settled lines are settled. The percentages are marked open on purpose — we will not print a number we have not honoured yet.
Made something with one of our actors? Send it. That is the whole process.
SEND IT OVER →